As part of its ongoing rejuvenation strategy, the blockbuster brand is set to launch a new line of lipsticks and nail polishes. The company’s search for a chief executive officer has stirred speculation about the path best suited for the direct seller. The irreverent French fragrance brand has a new minority shareholder, which should increase its business fivefold in the next three years. Founder Ben Gorham has been busy opening a shop-in-shop in Le Bon Marché, developing new scents and launching a line of silk scarves. |  |
Beauty Architects is launching a line of single-use paper masks, popular in Asia but uncommon in the U.S., at Sephora. The fresh women’s scent is meant to add further muscle to the brand’s already powerful fragrance franchise. In the spirit of Sephora, which has helped launch many hot new brands, the retailer is becoming an incubator for independent brands. Beauty retailer plans to open 10 to 12 locations by 2013 as it moves to capitalize on the region’s fast-growing beauty market. NPD Group reported that 69 percent of U.S. consumers visited stores last week. Deal links Rihanna, Jessica Simpson to discount beauty chain. | Sign up for more WWD.com Newsletters Follow WWD    |
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